Design Competitions as a Marketing Tool
I am always trying to find new ways to promote myself and getting my name out to potential clients. Submitting design projects for competitions, winning and being published in books is a great marketing tool. Many potential clients look through design books for prospective designers to work with that fits their style and look.
That's why my marketing budget has shifted to design competitions but it also can be very costly. I only enter competitions which give me more bang for my buck. Ones that give you the most exposure and reaches the largest audiences. Competitions that are published/distributed nationally and worldwide.
Information on submissions for design competitions may be found on Graphics Books, books by David E. Carter and Rockport Publishers.
Other Design Competitions of interest
• American Design Awards
• Communication Arts Magazine
• CMYK Magazine
• Creativity Annual
• Design Graphics
• Graphic Competitions
• HOW Magazine
• PRINT Magazine
• Step Inside Design
• The Summit Awards
• Workbook Competition
I was successful that three of my business card designs were chosen to appear in "David E. Carter's, The Big Book of Business Cards," which is in bookstores now.